Structured Data Test Scenarios

Article

Test scenarios for Article, BlogPosting, and NewsArticle structured data types.

Detection

• Article - Valid
• Blog Posting - Valid
• News Article - Valid
• Multiple Article Types
• Non-Article Content

Example

• Google Example

Optional Properties

Date Modified

• Valid Date
• Invalid Format
• Missing Time
• Missing Timezone

Date Published

• Valid Date
• Invalid Format
• Missing Time
• Missing Timezone

Recommended Properties

Author

• Missing Author
• Mixed Author Types
• Shorthand Author
• Organization Author
• Multiple Organization Authors
• Organization Missing Name
• Organization Missing URL
• Organization Missing Same-As
• Person Author
• Multiple Person Authors
• Person Missing Name
• Person Missing URL
• Person Missing Same-As

Headline

• Valid Headline
• Missing Headline

Image

• Valid Image
• Missing Image
• Invalid Image URL
• Image Object Valid
• Image Object Empty
• Image Object Missing URL
• Image Object Invalid URL

Missing All Recommended

• Missing All Recommended Properties

Breadcrumb

Test scenarios for BreadcrumbList structured data type.

Detection

• Valid Breadcrumb
• Missing Type
• Non-Breadcrumb Content

Example

• Google Single Trail
• Google Multiple Trail

Optional Properties

Microdata

• Href Attribute
• ItemId Attribute
• Missing Name
• Mixed Href and ItemId

RDFa

• Href Attribute
• Missing Name
• Resource Attribute

Required Properties

Item List Element

• Valid Item List
• Missing Item List
• Missing Name
• Valid Position
• Missing Position
• All Items Present
• Missing Item
• Missing Last Item
• Invalid URL
• Invalid Thing ID
• Thing Missing ID
• Thing Object
• URL String

Name or Item Name

• Both Names Present
• Neither Name Present
• Only Item Name
• Only ListItem Name
• URL String No Name
• URL String With Name

Complex

Test scenarios for complex nested and multi-faceted structured data.

Multi-faceted

• Valid Multi-faceted

Nested

• Valid Nested
• Array Nested

FAQ

Test scenarios for FAQ structured data type.

Detection

• Valid FAQ
• Missing Type
• Non-FAQ Content

Example

• Google Example

Optional Properties

• Single Question
• Multiple Questions

Required Properties

Answer

• Valid Text Answer
• Missing Text Answer
• Empty Answer Object
• Answer Object Missing Type
• Answer Object Wrong Type

Main Entity

• Valid Main Entity
• Missing Main Entity
• Empty Array

Question

• Valid Question Name
• Missing Question Name
• Valid Accepted Answer
• Missing Accepted Answer
• Empty Question Object
• Question Object Missing Type
• Question Object Wrong Type

HowTo

Test scenarios for HowTo structured data type.

Detection

• Valid HowTo
• Missing Type
• Non-HowTo Content

Image Metadata

Test scenarios for ImageObject structured data type.

Detection

• Valid Image Metadata
• Missing Type
• Missing Licensing

Example

• Google Single Image
• Google Single in Srcset
• Google Multiple Images

Recommended Properties

Acquire License Page

• Missing Acquire License Page
• Invalid URL

Copyright Notice

• Missing Copyright Notice

Creator

• Missing Creator
• Missing Type
• Shorthand Creator
• Organization Missing Name
• Organization Missing URL
• Person Missing Name
• Person Missing URL

Credit Text

• Missing Credit Text

License

• Missing License
• Invalid License URL

Required Properties

Content URL

• With Valid URL Missing
• With Valid URL Invalid
• With Invalid URL Missing
• With Invalid URL Invalid
• Without URL Missing
• Without URL Invalid

URL

• With Valid Content URL Missing
• With Valid Content URL Invalid
• With Invalid Content URL Missing
• With Invalid Content URL Invalid
• Without Content URL Missing
• Without Content URL Invalid

Merchant Listing

Test scenarios for MerchantListing structured data type.

Detection

• Valid Merchant Listing
• Missing Type
• Missing Offers
• Non-Product Content
• Wrong Offer Type

Example

• Google With Offer
• Google Shipping Details

Recommended Properties

Description

• Valid Description
• Missing Description

Required Properties

Image

• Valid Image
• Missing Image
• Invalid Image URL

Name

• Valid Name
• Missing Name

Offers

• Missing Type
• Valid Availability
• Missing Availability
• Invalid Availability
• Short Availability
• Valid Price
• Missing Price
• Invalid Price Format
• Decimal Price
• Integer Price
• Negative Price
• Zero Price
• Valid USD Currency
• Valid EUR Currency
• Missing Currency
• Invalid Currency Format
• Mixed Case Currency
• Valid Price Specification
• Valid Price
• Missing Price
• Invalid Price Format
• Decimal Price
• Integer Price
• Negative Price
• Zero Price
• Valid USD Currency
• Valid EUR Currency
• Missing Currency
• Invalid Currency Format
• Mixed Case Currency
• Valid With Top Level
• Valid Price With Top Level
• Missing Price With Top Level
• Invalid Price Format With Top Level
• Decimal Price With Top Level
• Integer Price With Top Level
• Negative Price With Top Level
• Zero Price With Top Level
• Both Negative Price With Top Level
• Valid USD Currency With Top Level
• Valid EUR Currency With Top Level
• Missing Currency With Top Level
• Invalid Currency Format With Top Level
• Mixed Case Currency With Top Level

Has Merchant Return Policy

• Valid Return Policy
• Missing Return Policy
• Missing Type
• Wrong Type
• Empty Return Policy
• Valid Return Days
• Missing Recommended Return Days
• Missing Not Recommended Return Days
• Invalid Return Days Format
• Decimal Return Days
• Negative Return Days
• Zero Return Days
• Valid Applicable Country
• Missing Applicable Country
• Full Name Country
• Length 1 Country
• Length 2 Country
• Length 3 Country
• Lowercase Country
• Mixed Case Country
• Valid Other Country
• Valid Country Object
• Empty Country Object
• Missing Type Country Object
• Valid Country Object Name
• Missing Country Object Name
• Invalid Country Object Name
• Valid Customer Full Return Fees
• Valid Customer Short Return Fees
• Valid Free Full Return Fees
• Valid Free Short Return Fees
• Valid Shipping Full Return Fees
• Valid Shipping Short Return Fees
• Invalid Return Fees
• Missing Return Fees
• Valid Kiosk Full Return Method
• Valid Kiosk Short Return Method
• Valid Mail Full Return Method
• Valid Mail Short Return Method
• Valid Store Full Return Method
• Valid Store Short Return Method
• Valid Finite Return Window
• Missing Finite Return Window
• Valid Unlimited Return Window
• Missing Unlimited Return Window
• Valid Return Not Permitted
• Missing Return Not Permitted
• Invalid Return Method
• Missing Return Method
• Valid Full Return Policy Category
• Valid Short Return Policy Category
• Invalid Return Policy Category
• Missing Return Policy Category
• Valid Whole Return Shipping Fees
• Valid Zero Return Shipping Fees
• Valid EUR Return Shipping Fees
• Valid Decimal Return Shipping Fees
• Negative Value Return Shipping Fees
• Missing Return Shipping Fees
• Missing Value Return Shipping Fees
• Missing Type Return Shipping Fees
• Missing Currency Return Shipping Fees
• Invalid Value Return Shipping Fees
• Invalid Type Return Shipping Fees
• Invalid Currency Return Shipping Fees
• Empty Return Shipping Fees
• Customer Responsibility Nonzero
• Customer Responsibility Zero
• Free Return Nonzero
• Free Return Zero
• Shipping Fees Nonzero
• Shipping Fees Zero

Shipping Details

• Valid Complete Shipping Details
• Missing Shipping Details
• Missing Type
• Invalid Type
• Empty Shipping Details
• Valid Complete Delivery Time
• Valid Range Delivery Time
• Single Value Delivery Time
• Missing Delivery Time
• Missing Unit
• Missing Transit
• Missing Handling
• Invalid Unit
• Invalid Handling Unit
• Negative Handling
• Max Less Than Min
• Non-Numeric Values
• Zero Times
• Valid Country Destination
• Valid Locality Destination
• Valid Region Destination
• Missing Destination
• Empty Destination
• Invalid Country Destination
• Multiple Fields Destination
• Valid Shipping Rate
• Missing Value
• Both Missing
• Max Value Only
• Max Value Negative
• Invalid Currency
• Missing Shipping Rate
• Negative Value Shipping Rate
• Valid Max Value Shipping Rate
• Zero Value Shipping Rate

Organization

Test scenarios for Organization structured data type.

Detection

• Valid Organization
• Missing Type
• Missing Name
• Missing URL
• Missing Email
• Non-Organization
• Local Business Valid
• All 120 Types

Example

• Google Organization
• Google Online Store With Return
• Google Online Store With Membership

Required Properties

Address

• Valid Address
• Empty Address
• Wrong Address Type
• Shorthand Address
• Missing All 96 Properties
• Missing Street Address
• Missing Address Locality
• Missing Postal Code
• Invalid Address Country
• Missing Address Country
• Local Business Valid
• Local Business Missing
• Local Business Missing All 94

Product Snippet

Test scenarios for Product structured data type.

Detection

• Valid Product Snippet
• Missing Type
• Non-Product Content

Example

• Google Shopping Aggregator
• Google Pros and Cons
• Google Product Review

Recommended Properties

Aggregate Rating

• Valid Aggregate Rating
• Missing Aggregate Rating
• Only Aggregate Rating
• Empty Aggregate Rating
• Missing Type
• Missing Both Counts
• Missing With Multiple Reviews
• Wrong Type
• Shorthand Aggregate Rating
• With Offers
• With Review
• Valid Low Rating With Scale
• Valid High Rating With Scale
• Too Low Rating With Scale
• Too High Rating With Scale
• Textual Rating With Scale
• Percentage Rating With Scale
• Fraction Rating With Scale
• Valid Rating Without Scale
• Too Low Rating Without Scale
• Too High Rating Without Scale
• Textual Rating Without Scale
• Percentage Rating Without Scale
• Percentage Fraction Rating Without Scale
• Missing Rating Without Scale
• Fraction Rating Without Scale
• Decimal Dot Rating Without Scale
• Decimal Comma Rating Without Scale
• Valid Rating Count
• Zero Rating Count
• Negative Rating Count
• Non-Integer Rating Count
• Valid Review Count
• Zero Review Count
• Negative Review Count
• Non-Integer Review Count

Offers

• Missing Offers
• Only Offers
• Valid Availability
• Missing Availability
• Invalid Availability
• Short Availability
• Multiple Missing Availability
• Valid Price
• Missing Price
• Invalid Price Format
• Decimal Price
• Integer Price
• Negative Price
• Zero Price
• Valid USD Currency
• Valid EUR Currency
• Missing Currency
• Invalid Currency Format
• Mixed Case Currency
• Valid Price Valid Until
• Missing Price Valid Until
• Invalid Price Valid Until Format
• Past Date Price Valid Until
• Valid Price Specification
• Valid Price
• Missing Price
• Invalid Price Format
• Decimal Price
• Integer Price
• Negative Price
• Zero Price
• Valid USD Currency
• Valid EUR Currency
• Missing Currency
• Invalid Currency Format
• Mixed Case Currency
• Valid With Top Level
• Valid Price With Top Level
• Missing Price With Top Level
• Invalid Price Format With Top Level
• Decimal Price With Top Level
• Integer Price With Top Level
• Negative Price With Top Level
• Zero Price With Top Level
• Valid USD Currency With Top Level
• Valid EUR Currency With Top Level
• Missing Currency With Top Level
• Invalid Currency Format With Top Level
• Mixed Case Currency With Top Level
• With Aggregate Rating
• With Review
• Valid Aggregate Offers
• Valid High Price
• Missing High Price
• Invalid High Price Format
• Decimal High Price
• Integer High Price
• Negative High Price
• Zero High Price
• Valid Low Price
• Missing Low Price
• Invalid Low Price Format
• Decimal Low Price
• Integer Low Price
• Negative Low Price
• Zero Low Price
• Valid Offer Count
• Missing Offer Count
• Invalid Offer Count Format
• Decimal Offer Count
• Integer Offer Count
• Negative Offer Count
• Zero Offer Count
• Valid USD Currency
• Valid EUR Currency
• Missing Currency
• Invalid Currency Format
• Mixed Case Currency

Review

• Missing Review
• Only Review
• Missing Author
• Empty Author
• Shorthand Author
• Organization Author
• Organization Author Valid Name
• Organization Author Missing Name
• Person Author
• Person Author Valid Name
• Person Author Missing Name
• Valid Low Review Rating With Scale
• Valid High Review Rating With Scale
• Too Low Review Rating With Scale
• Too High Review Rating With Scale
• Textual Review Rating With Scale
• Percentage Review Rating With Scale
• Fraction Review Rating With Scale
• Valid Review Rating Without Scale
• Too Low Review Rating Without Scale
• Too High Review Rating Without Scale
• Textual Review Rating Without Scale
• Percentage Review Rating Without Scale
• Missing Review Rating Without Scale
• Fraction Review Rating Without Scale
• Decimal Dot Review Rating Without Scale
• Decimal Comma Review Rating Without Scale
• With Aggregate Rating
• With Offers

Required Properties

• Valid Name
• Missing Name
• Missing All Qualifying Properties

Recipe

Test scenarios for Recipe structured data type.

Detection

• Valid Recipe
• Missing Type
• Non-Recipe Content

Recommended Properties

Aggregate Rating

• Valid Aggregate Rating
• Missing Aggregate Rating
• Empty Aggregate Rating
• Missing Type
• Missing Both Counts
• Wrong Type
• Shorthand Aggregate Rating
• Valid Low Rating With Scale
• Valid High Rating With Scale
• Too Low Rating With Scale
• Too High Rating With Scale
• Textual Rating With Scale
• Percentage Rating With Scale
• Fraction Rating With Scale
• Valid Rating Without Scale
• Too Low Rating Without Scale
• Too High Rating Without Scale
• Textual Rating Without Scale
• Percentage Rating Without Scale
• Percentage Fraction Rating Without Scale
• Fraction Rating Without Scale
• Decimal Dot Rating Without Scale
• Decimal Comma Rating Without Scale
• Missing Rating Value
• Valid Rating Count
• Zero Rating Count
• Negative Rating Count
• Non-Integer Rating Count
• Valid Review Count
• Zero Review Count
• Negative Review Count
• Non-Integer Review Count

Author

• Missing Author
• Mixed Author Types
• Shorthand Author
• Organization Author
• Multiple Organization Authors
• Organization Missing Name
• Organization Missing URL
• Organization Both Missing
• Person Author
• Multiple Person Authors
• Person Missing Name

Description

• Valid Description
• Missing Description

Keywords

• Valid Keywords
• Missing Keywords

Nutrition

• Valid Nutrition
• Missing Nutrition
• Empty Nutrition
• Shorthand Nutrition
• Valid Calories
• Missing Calories

Recipe Category

• Valid Recipe Category
• Missing Recipe Category

Recipe Cuisine

• Valid Recipe Cuisine
• Missing Recipe Cuisine

Recipe Ingredient

• Valid Recipe Ingredient
• Missing Recipe Ingredient

Recipe Instructions

• Missing Recipe Instructions
• Valid Text Instructions
• Valid HowTo Step
• Valid HowTo Step Name
• Missing HowTo Step Name
• Valid HowTo Step Text
• Missing HowTo Step Text
• Valid HowTo Step URL
• Missing HowTo Step URL
• Valid HowTo Step Image
• Missing HowTo Step Image
• Valid HowTo Step Image Object
• Valid Item List Element
• Missing Item List Element
• Valid HowTo Direction Text
• Missing HowTo Direction Text
• Valid HowTo Tip Text
• Missing HowTo Tip Text
• Valid HowTo Step Video
• Missing HowTo Step Video
• Valid Video Content URL
• Missing Video Content URL
• Valid Video Duration
• Missing Video Duration
• Valid Video Thumbnail URL
• Missing Video Thumbnail URL
• Valid HowTo Section
• Valid HowTo Section Name
• Missing HowTo Section Name
• Missing Item List Element Fields

Time

• All Times Present
• All Times Missing
• Prep and Total Time
• Cook and Total Time
• Cook and Prep Time
• Only Prep Time
• Only Cook Time
• Only Total Time

Video

• Valid Video
• Missing Video
• Valid Video Name
• Missing Video Name
• Valid Video Description
• Missing Video Description
• Valid Video Thumbnail URL
• Missing Video Thumbnail URL
• Valid Video Upload Date
• Missing Video Upload Date

Required Properties

Image

• Valid Image
• Missing Image
• Invalid Image URL
• Valid Image Object
• Image Object Missing URL

Name

• Valid Name
• Missing Name

Recipe Yield

• Valid Recipe Yield
• Recipe Yield Present Nutrition Missing
• Recipe Yield Present Calories Missing
• Recipe Yield Missing Calories Present
• Both Missing

QA Page

Test scenarios for QAPage structured data type.

Detection

• Valid QA Page
• Missing Type
• Non-QA Page Content

Example

• Google Example

Optional Properties

Comment

• Object Format Comment
• Text Format Comment
• Missing Text
• Missing Date Published
• Missing Author
• Missing Author Name
• Missing Author URL

Image

• Missing Image URL
• Wrong Image Type
• With Valid URL Missing
• With Valid URL Invalid
• With Invalid URL Missing
• With Invalid URL Invalid
• Without URL Missing
• Without URL Invalid
• URL With Valid Content URL Missing
• URL With Valid Content URL Invalid
• URL With Invalid Content URL Missing
• URL With Invalid Content URL Invalid
• URL Without Content URL Missing
• URL Without Content URL Invalid

Video

• Missing Video URL
• Text Type Video
• Wrong Video Type

Other

• Single Question
• Multiple Answers
• Complete Schema

Recommended Properties

Answer

• Valid Answer URL
• Missing Answer URL
• Missing Answer Date Published
• Missing Answer Upvote Count

Question

• Missing Question Author
• Empty Question Author
• Missing Question Author Name
• Missing Question Author URL
• Missing Question Date Published
• Missing Question Text
• Valid Recommended Properties

Required Properties

Answer

• Valid Answer
• Empty Answer
• Empty Answer Text
• Missing Answer Text
• Missing Answer Type
• Wrong Answer Type

Main Entity

• Valid Main Entity
• Missing Main Entity
• Empty Main Entity
• Missing Main Entity Type
• Wrong Main Entity Type

Question

• Valid Question
• Missing Question Name
• Empty Question Name
• Missing Question Answers
• Missing Answers With Answer Count
• Missing Answer Count
• Empty Suggested Answers
• Multiple Accepted Answers
• Valid With Suggested Only
• Zero Answers

Review Snippet

Test scenarios for Review structured data type.

Detection

• Valid Review Snippet
• Missing Type
• Non-Review Content
• Aggregate Rating

Example

• Google Simple Review
• Google Nested Review
• Google Nested Aggregate Rating
• Google Aggregate Rating

Required Properties

Aggregate Rating

• Valid Aggregate Rating
• Empty Aggregate Rating Object
• Missing Aggregate Rating Type
• Missing Item Reviewed
• Missing Both Counts
• Wrong Aggregate Rating Type
• Shorthand Aggregate Rating
• Valid Low Rating With Scale
• Valid High Rating With Scale
• Too Low Rating With Scale
• Too High Rating With Scale
• Textual Rating With Scale
• Percentage Rating With Scale
• Fraction Rating With Scale
• Valid Rating Without Scale
• Too Low Rating Without Scale
• Too High Rating Without Scale
• Textual Rating Without Scale
• Percentage Rating Without Scale
• Percentage Fraction Rating Without Scale
• Missing Rating Without Scale
• Fraction Rating Without Scale
• Decimal Dot Rating Without Scale
• Decimal Comma Rating Without Scale
• Valid Rating Count
• Zero Rating Count
• Negative Rating Count
• Non-Integer Rating Count
• Valid Review Count
• Zero Review Count
• Negative Review Count
• Non-Integer Review Count

Author

• Missing Author
• Empty Author Object
• Wrong Author Type
• Shorthand Author
• Organization Author
• Organization Author Missing Name
• Person Author
• Person Author Missing Name

Item Reviewed

• Valid Item Reviewed
• Missing Item Reviewed
• Empty Item Reviewed Object
• Missing Item Reviewed Type
• Invalid Item Reviewed Type
• Missing Item Reviewed Name
• Shorthand Item Reviewed
• Supported Item Reviewed Types

Review Rating

• Valid Low Rating With Scale
• Valid High Rating With Scale
• Too Low Rating With Scale
• Too High Rating With Scale
• Textual Rating With Scale
• Percentage Rating With Scale
• Fraction Rating With Scale
• Valid Rating Without Scale
• Too Low Rating Without Scale
• Too High Rating Without Scale
• Textual Rating Without Scale
• Percentage Rating Without Scale
• Missing Rating Without Scale
• Missing Rating Type Without Scale
• Shorthand Rating Without Scale
• Fraction Rating Without Scale
• Decimal Dot Rating Without Scale
• Decimal Comma Rating Without Scale
• Valid Aggregate Rating
• Empty Aggregate Rating Object
• Missing Aggregate Rating Type
• Missing Both Counts
• Wrong Aggregate Rating Type
• Shorthand Aggregate Rating
• Valid Low Rating With Scale
• Valid High Rating With Scale
• Too Low Rating With Scale
• Too High Rating With Scale
• Textual Rating With Scale
• Percentage Rating With Scale
• Fraction Rating With Scale
• Valid Rating Without Scale
• Too Low Rating Without Scale
• Too High Rating Without Scale
• Textual Rating Without Scale
• Percentage Rating Without Scale
• Percentage Fraction Rating Without Scale
• Missing Rating Without Scale
• Fraction Rating Without Scale
• Decimal Dot Rating Without Scale
• Decimal Comma Rating Without Scale
• Valid Rating Count
• Zero Rating Count
• Negative Rating Count
• Non-Integer Rating Count
• Valid Review Count
• Zero Review Count
• Negative Review Count
• Non-Integer Review Count

Video

Test scenarios for VideoObject structured data type.

Detection Scenarios

• Valid Video
• Missing Type
• Non-Video Content

Required - name

• Valid Name
• Missing Name

Required - thumbnailUrl

• Valid Thumbnail URL
• Missing Thumbnail URL
• Invalid Thumbnail URL

Required - uploadDate

• Valid Upload Date
• Missing Upload Date
• Invalid DateTime
• Missing Timezone

Recommended - description

• Valid Description
• Missing Description

Recommended - contentUrl / embedUrl (OR Logic)

• Both URLs Present
• Both URLs Missing

contentUrl

• Valid Content URL
• Invalid Content URL

embedUrl

• Valid Embed URL
• Invalid Embed URL